BRANDED CAMPAIGNS
This selection represents a cross section of my commercial and branded storytelling — projects that combine narrative craft with strategic intent. From global product launches to boutique collaborations, each piece reflects a balance of creativity, precision, and purpose, illustrating how brand stories can connect authentically and endure beyond the campaign.
NIKE GOLF | VAPOR 2020 CAMPAIGN
Contracted by Jeff Gagatko, Product Engineer at Nike WHQ, to edit an internal marketing video introducing Nike Golf’s 2020 product line in development. The piece featured Brooks Koepka, then ranked #1 golfer in the world (2018), and was designed to communicate key product innovations to Nike’s internal marketing and product teams.
Edited existing production footage to visually translate Koepka’s performance philosophy—“power comes from the ground up”—into a concise, dynamic narrative that bridged athlete insight and product design intent. The final cut served as a reference point for marketing alignment and product storytelling across Nike’s internal stakeholders.
KITCHENAID | K400 VIDEO SERIES
From 2018 - 2020, I worked as Associate Producer & Post-production Project Manager at Relish Division, the culinary creative agency in Portland Oregon. We produced social shorts, recipe videos, stop motion animation, boutique photography, and integrated digital campaigns. I edited more than 100 pieces of short-form content in this period of time.
This team was agile, deliberate, and kinetic. It was my responsibility to conduct manual image corrections, video stabilization, and output for delivery. Ingesting, logging, transcoding, and editing on tight deadlines was the baseline expectation for this position. I was the go-to team-member for audio production/ restoration and story development.
I was ASC Cinematographer Bradley Sellers’ Lead Editor and Camera Operator. Clients included Kitchenaid, Bob’s Red Mill, FINEX, Zupan’s Market, West Village Farms, and more.
Collaborated with Mandy Kahne, Creative Director of Global Content at KitchenAid, to produce a suite of “moment-of-purchase” videos for the international launch of the K400 Blender. Through Relish Division, managed online editing, finishing, and final delivery across multiple regional markets— maintaining visual consistency, quality control, and alignment with KitchenAid’s brand standards.
The campaign’s focus on tactile and sensory storytelling — emphasizing texture, sound, and movement—brought a human, design-forward sensibility to KitchenAid’s visual identity. Each video was crafted to influence both in-store and digital buying behavior, highlighting how form, color, and performance converge in the K400’s design language.
BOB’S RED MILL | BOB’S BY THE BOOK
While at Relish Division, I helped produce and edit the “By the Book” campaign for Bob’s Red Mill, a ten-week digital series celebrating cookbook authors and culinary influencers. Each week featured a new recipe video, blog post, and cookbook giveaway—creating a sense of continuity and anticipation that deepened audience engagement.
I served as lead editor and post-production specialist, overseeing all ten videos and ensuring consistent tone, pacing, and brand alignment across platforms. I also contributed to on-set production and creative development, helping shape a campaign that combined authentic storytelling, influencer collaboration, and whole-ingredient cooking into one cohesive brand experience.
USAMM | WHO WE SERVE
I directed, produced, filmed, and edited Who We Serve, a feature-length documentary hosted by Medal of Honor recipient Dakota Meyer that profiles 12 military veterans with extraordinary life stories.
The film premiered in a limited theatrical release in November 2023 and is now available on Amazon Prime.
